Tissue Papers Market Size Estimation, Growth Rate, and Trends
Global tissue paper market is anticipated to witness an exponential growth in the forecast period.
Tissue paper is a lightweight paper or light crepe paper obtained from recycled
paper pulp. It is used for hygienic and sanitary purposes; both - at home and
in public places. The factors that propel the growth of the market include
growing city or urban population, increasing concerns among customers regarding
hygiene, growing usage of tissue paper products, increasing demand for tissue
papers in emerging countries, cost-effectiveness, and extensive use in the
hospitality industries.
On the other hand, there
are factors that may hamper the growth of the market including slow acceptance
of proper hygiene, fluctuating prices of raw material for tissue paper,
obtainability of economic substitutes, and other high pricing. Tissue paper
market is anticipated to expand at a significant CAGR of 5.79% of in the
upcoming period as the scope, product types, and its applications are
increasing across the globe.
The market could be
explored by product type, application, distribution channel and geography.
Market could be explored by product type as Kitchen & hand towels, Toilet
paper, Facial tissues, Napkins and others. The “Toilet Paper” segment led the
tissue paper market in 2017 and will continue to lead in the forecast period.
The key factors that may be attributed to the growth of the market include
growing demand and acceptance of recycled toilet paper.
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The key applications that could be
explored in the market include commercial and residential. The “Commercial”
segment led the market in 2017 and will continue to lead in the forecast
period. The key factor that may be attributed to the growth of market includes
growing demand for tissue paper in commercial sectors. Based on the
distribution channel, market could span Store-Based Retail (Supermarkets,
Exclusive Brand Outlets, Multi-Brand Stores and Others), and Non-Store Retail
(Teleshopping and Online).
North America accounted for the major
share of the tissue paper market in 2017 and will continue to lead in the
forecast period. The factors that could be attributed to the growth include
high standard of living, high disposable income, rising literacy rates, and
increasing demand for tissue paper. North America is followed by Europe owing
to increasing awareness regarding personal care and hygiene. In addition, Latin
America is anticipated to witness slow growth in the forecast period owing to
its developing economy and weak purchasing power.
Some of the key players that fuel the
growth of the tissue paper market comprise Yuen Foong Yu Paper, Vinda Group,
Georgia-Pacific, APP, Sofidel, Dongguan White Swan Paper, Soundview, Merfin,
C&S Paper, Kruger, Roses, Hengan Group, Procter Gamble, Guangxi Guitang
Group, Dongguan White Swan Paper, Shandong Tralin, VonDrehle, Kimberly-Clark, Metsa,
Seventh Generation, Wausau Paper, Oji Holdings, and Atlas. The leading
companies are taking up partnerships, mergers and acquisitions, and joint
ventures in order to boost the inorganic growth of the industry.
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